A Decade of Change

old_mac512Though I am tempted to launch into my decennial argument that the decade doesn’t end until we reach 2011, everyone is already starting to put out retrospective lists of the current decade.

By way of Michael Silence over at No Silence Here, I have been reviewing the Webby Awards’ list of the ten most influential internet moments of the decade. Mostly, it got me thinking about how the work I do has been affected by the ongoing evolution in digital communications and social media.iphone

I’d like to write a more in-depth blog post article about this topic, but I need your help. Why not share some thoughts with me on how the internet has changed the way you work (or even your occupation entirely) in the past ten years in the comments section. Feeling shy? Feel free to send me a note to blog (at) shanerhyne.com

David Honeyboy EdwardsBrad Henderson, an old college friend of mine, is a pretty talented and bright fellow– especially if you’re talking about branding and especially if you’re discussing music.

So, I tend to take notice when he publishes posts on his blog, Big Howdy, about how the music industry may slowly be warming up to the idea that fans are going to take photos of their favorite musicians in concert (as I did here with Delta blues singer David “Honeyboy” Edwards). It seems some of the savvier artists, venues and companies have begun to figure out that music fans are better allies than adversaries and are adapting their old “no camera” policies to reflect the realities of today’s smart phones and high-quality point-and-shoot digital cameras.

Jeff Brown of the Belleville Outfit

Jeff Brown (The Belleville Outfit) at Sundown in the City in downtown Knoxville

It’s a good read, so go on over and take a look and share your thoughts with Brad over there.

Speaking for myself, I agree with Brad. I love to share my favorite music in any way I can. So, yes, if the venue and artist allow it, I want to bring my Kodak to the show and take some photos as keepsakes of favorite shows. I want to remember the experience and share it with friends and family. I don’t take photos of every concert, festival, marching band competition, or impromptu street performance I come across, but I do cherish the memories each photo provides.

When people talk about social media earning a seat at the table, they don’t realize how accurate the phrase can be.

cafeteriafoodNancy Scola of Personal Democracy Forum’s techPresident blog shares an interesting observation on the increasing influence of social media/digital communications senior staffers in the White House: they can now eat lunch in the West Wing cafeteria with the other traditional senior staff.

Katie Granju, my co-worker at Ackermann PR, shares her thoughts in the first of a new series of posts on Mamapundit on the role of social media networking as the “new Rotary Club” for local networking.

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socialmediaoverloadOne of the features I wanted to include in the creation of this web site/blog was an opportunity to shine the spotlight on some interesting and (possibly) overlooked social networks online. Twitter, Facebook, YouTube, Flickr, and several others are usually hogging all the headlines and news coverage, but I am always one to happily recommend looking for social networking sites that closely match your personal and professional interests. With the advent of sites like Ning where you can create your own free social networking site, there truly is the possibility of a niche community for everyone.

It means it’s also pretty easy to become overwhelmed with all the choices out there. That’s why I’m planning to spotlight a different social media/networking site each month on ye olde home page and with posts here on the blog.

This month I’m starting with a social networking site near and dear to my own professional and personal interests– the Knoxville Social Media Association.

KSMAlogo

The KSMA is an organization open to anyone working in social media professionally or personally. I was delighted to be asked to serve on the steering committee when the group was forming this year and look forward to opportunities to meet so many of the highly talented folks working in social media in the Knoxville area. It’s truly amazing to see the raw talent that can be assembled just by convening a social networking event for the KSMA.

If you live in the Knoxville area and see a significant role for social media in your future, you should give serious consideration to becoming a member of KSMA. You can find additional information about the organization on the Knoxville Social Media Association web site or the KSMA Twitter feed. Of course, feel free to send me a note (or friend me on the KSMA site) if you have any questions about the organization and its activities.

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